Kevin VanDam to tow with all-new Toyota Tundra

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Kevin VanDam finalized an associate level sponsorship with Toyota Motor Sales USA. The three-time Bassmaster Angler of the Year and two-time Bassmaster Classic champion will make use of the all new 2007 Toyota Tundra to tow his NITRO boat more than 50,000 miles during the upcoming Bassmaster Elite Series Tour.

“Kevin’s consistent performance on the water lends tremendous credibility to our new Tundra, but equally important is Kevin’s long-standing relationship with Bass Pro Shops and Tracker Marine,” said Kim Kyaw, senior engagement manager for Toyota. “With the Tundra being the official truck for both respected brands, the synergy worked perfectly for everyone involved.”

VanDam’s Tundra Double Cab sports a 381 horsepower, 5.7-liter V8 engine with the capability to pull more than 4 tons of boat and equipment. And, Toyota’s tradition of fuel efficiency and over delivering isn’t lost with the powerful new truck. With top-tier MPG and the most standard features in the segment, people will see value when they see VanDam’s truck parked at the lake.

“Toyota’s quality is an enormous part of why my wife Sherri and I have owned three Toyota vehicles over the years,” said VanDam. “Let’s face it, professional anglers are extremely dependent on the quality of their boats and tow vehicles. If they don’t run, we don’t fish and when we don’t fish, we don’t get paid. I’m excited about the support Toyota has shown professional bass fishing in general, and this new full-sized Tundra will give anglers more reason to support Toyota.”